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What Is CRM? - IBM
Apr 2, 2024 · Business strategy enhancement: An effective CRM strategy identifies and develops business objectives, benefits customer service protocols, clearly articulates CRM features and …
AI in CRM (Customer Relationship Management) - IBM
The use cases for AI in CRM are vast and vary depending on what the goals of the business might be. Some important ones are: Business intelligence: AI tools offer businesses a new …
¿Qué es CRM? - IBM
Hay tres tipos principales de sistemas de CRM y una mejor comprensión de cada uno puede ayudar a los propietarios de negocios a determinar cuál es el más adecuado para ellos. …
What is enterprise resource planning (ERP)? - IBM
Customer relationship management: The customer relationship management (CRM) module, or service module, helps companies deliver exceptional service. By storing customer information, …
What is software as a service (SaaS)? - IBM
Some industry historians trace the origins of SaaS to the 1950s, when applications running on mainframes were delivered to remote terminals. But SaaS as we know it today began in 1999, …
What is business process reengineering | IBM
Apr 17, 2024 · Business process reengineering (BPR) is a strategic management approach that is focused on fundamentally rethinking and redesigning core business processes to achieve …
Was ist CRM? - IBM
Kollaboratives CRM: Wie der Titel schon sagt, umfasst ein kollaboratives CRM mehrere Teams, die innerhalb eines Unternehmens zusammenarbeiten, um Kundendaten auszutauschen. …
What Is Customer Retention? | IBM
Mar 14, 2024 · Overall, a unified CRM provides procedural consistency and reliable data that help increase customer retention and company revenue. Chatbots: A chatbot is an artificial …
Analytics Tools and Solutions | IBM
Customized experiences for customer relationship management (CRM): Strengthen customer relationships through any channel with more accurate and concise answers to inquiries in any …
What is Integrated Business Planning (IBP)? | IBM
Jun 29, 2023 · This may involve consolidating data from enterprise resource planning (ERP) systems, customer relationship management (CRM) systems, supply chain management …