Nielsen DMA® insights are a key component of a data-driven advertising ecosystem and are extensively used throughout the ...

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Audiens yang nyata. Data nyata. Keputusan nyata. Data dan pengukuran Nielsen yang komprehensif mendukung masa depan media. Dapatkan keunggulan strategis di tahun 2025. Pahami tren pemasaran global, ...

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Beyond the top three, shares for NBCUniversal and Paramount remained even with July, finishing with 7.6% and 7.1%*, respectively. Like Disney and FOX, both NBCU and Paramount were buoyed by gains ...

Navegue pelo cenário da TV com precisão. Examine os comportamentos de visualização do público nas principais plataformas de distribuição de TV... Obtenha uma vantagem estratégica em 2025. Entenda as ...

在 2025 年获得战略优势。了解全球营销趋势，平衡品牌与绩效，并利用数据驱动的洞察力全面衡量媒体。 精准驾驭电视市场。研究观众在主要电视传播平台上的收视行为... 媒体碎片化造成受众 ...

August, the last month of the summer vacation, brought stability to the amount of time spent in front of the TV screen. The ...

Hispanic audiences are taking control of the way they shape their own media experiences, driving trends and redefining how content is created and consumed. As this powerful consumer group adapts and ...

During August, streaming’s share of TV viewing in Mexico showed an increase of 0.4% compared to the previous month, ...