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The newly merged Paramount revealed very little in the new CEO's "open" letter about how it will handle basic cable.

WPP Media was the star billing in an otherwise lackluster second quarter earnings presentation to investors this morning, ...

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While the company's upfront grew to a record number of clients participating in buying upfront deals, dollar volume was virtually the same as a year ago. Major gains were made for its ViX brand ...

If the NFL is to have 10% ownership of ESPN, does that mean the ESPN universe of content platforms will have to increase the ...

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The New York Times has announced rwo newsroom hires. Sandhya Somashekhar will join the Times Washington bureau as domestic policy editor in September. She will oversee coverage of policies affecting ...

Sarah Mahoney is a staff writer for MediaPost. She covers retail, fashion, beauty and apparel, as well as D2C brands and women’s political issues. You can reach Sarah at sarah@mediapost.com.

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TikTok says its live coverage of Belgium's electronic music festival Tomorrowland broke all previous records for an audience watching a live event on the video-sharing platform, attracting over 74 ...

The growing price gap between ad-free and ad-supported plans is a catalyst for increased adoption of ad tiers.