A new report from the World Advertising Research Center shows ad spend on social media skyrocketing 20.2% last quarter, ...
Pinterest unveiled ad capabilities on Thursday, featuring Top of Search ads and other tools designed to optimize the visual ...
Klaviyo has unveiled what it calls an AI-first B2C CRM at its K:BOS event in Boston this week. The goal is to unify data, ...
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His name is Crashman and he made his debut this week in a new ad campaign from Dolsten & Co. for Kelce Travis-backed ...
Brian Nash spent more than a decade at Mazda leading the brand to sales growth while overseeing the dealer network and ...
Brian Nash spent more than a decade at Mazda leading the brand to sales growth while overseeing the dealer network and ...
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...
The word “empirical” means: As the definition reveals, empiricism is about making decisions based on observations and experience, not just theory or pure logic. Looking at data and data-driven ...
The good news is Americans say they are regularly consuming news. The bad news is they are increasingly getting their "news" from social media apps, especially X, TikTok and Facebook.
The Federal Trade Commission is imposing additional conditions on Omnicom's merger with Interpublic Group, including new restrictions on the company's ability to consider a publisher's content when ...
The Federal Trade Commission is imposing additional conditions on Omnicom's merger with Interpublic Group, including new restrictions on the company's ability to consider a publisher's content when ...
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