The companies will combine creative and generative APIs with the AI-powered intelligent system that unifies the holding ...

The owner of a data brokerage business recently put out a creepy-ass video in which he bragged about the degree to which his ...

Another challenge is the potential for anti-competitive practices. Publicis Groupe's dominance in the data and identity ...

Publicis Sapient will leverage AWS's advanced generative AI services to help enterprises accelerate their digital business transformation journeys and more easily build personalized campaigns and ...

Publicis Groupe will acquire one of the largest end-to-end data marketplaces in the world, spanning 109 countries, ...

Publicis Groupe has announced that it has entered into an agreement to acquire Lotame, the independent identity solution, in an update on its AI strategy presented by Arthur Sadoun. Advertisment ...

Publicis Groupe has entered into an agreement to acquire Lotame, a global identity and data solutions company, to expand the ...

New Delhi: Publicis Groupe has entered into an agreement to acquire Lotame, the independent identity solution company, in an update on its AI strategy presented by Arthur Sadoun. Lotame is home to ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

French holdco Publicis Groupe has entered into an agreement to buy adtech identity player Lotame. The terms of the deal weren’t disclosed but Publicis said it has spent more than US$1.5 billion ...