The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
The Media Rating Council has approved the accreditation of Nielsen's Big Data + Panel TV ratings measurement. The new method ...
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...
President Donald Trump’s inauguration numbers are in, and the notoriously ratings-obsessed president isn’t going to be happy.
A peak of 34.4 million people tuned in live to watch the president’s lunchtime swearing-in on the major TV networks, ...
Monday's ceremony follows the usual pattern for presidents beginning a second term. Donald Trump ‘s second inauguration as ...
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National TV ...
That’s a lower total than what was achieved by both of the two most recent inauguration broadcasts: 27% below the 33.8 ...
CNN's Jake Tapper testified under oath in his network's defamation trial that he doesn't "pay attention to ratings," but his ...