Top-ranked recruit Saniyah Hall has signed an NIL deal with Jordan Brand before her senior year of high school.

Find out how sneaker royalty deals work and why some NBA players earn more from shoes than their actual playing contracts.

Caitlin Clark had a big surprise for the Butler Bulldogs men's basketball team. The Indiana Fever star gifted the entire Bulldogs team with a pair of her Nike Kobe 5 Protro PE.

The $1.3 billion tennis star may have netted millions by winning tournaments, but it's his clever investments, like in the ...

Cleveland Cavaliers guard Donovan Mitchell and adidas have officially introduced the D.O.N. Issue #7 basketball shoe.

Charlotte Hornets point guard LaMelo Ball has one of the most exciting signature basketball shoe lines in the NBA. However, ...

Let's take a "deep dive" into the best LeBron 21 colourways of all time, examining the sneakers' overall design and ...

It's official: A Nike and LEGO® Brand collaboration is here.

The Nike Giannis Freak 7 is a new silhouette built to power the performance of Antetokounmpo and the game's hardest-working ...

Interview with NFL stars Amon-Ra St. Brown and Chase Young for their part in Champs Sports 'Get Set' back-to-school campaign.

Naomi Osaka fans will be able to see the journey surrounding her return to pro tennis via a new documentary picked up by Tubi ...

Los Angeles Lakers guard Bronny James surprised fans by wearing the Nike LeBron 20 'Drew League' colorway in his Summer ...