Mara Stolzenbach, director of strategy at dcdx, an advisory firm that specialises in Gen Z, says the key to brand success ...

The job has a six-figure salary and bonus, doesn’t require a college degree, and is completely remote—a perfect fit for ...

While Gen Z increasingly favors privacy, solo dorm rooms are as rare as a drop in tuition. Kent State has 24 residence halls ...

Social search refers to the act of searching for content within social platforms like TikTok, Instagram, YouTube, or Reddit.

Swaying to dance music and TikTok-fuelled pop under a disco ball, young clubbers are packed shoulder to shoulder while sipping on coffee, their energy powered by pour-overs rather than pints.

Most of the new menu items sampled by USA TODAY, including a new protein cold foam, will see additional testing before being ...

Matcha transcends tea, shaping India's aesthetic economy as a symbol of wellness and style. From cafes to skincare, it's a ...

According to Statista, the global influencer market was valued at about $21 billion in 2023 and has grown to $32.5 billion in ...

Starbucks shared that their protein powder should be able to be added to any of its cold foam flavors, but the current ...

Starbucks Corp. is testing a protein option in its drink lineup, wading into a red-hot trend as it seeks to reverse a string ...