Nielsen will continue to leverage Inscape’s Automatic Content Recognition data from more than 24 million Smart TVs ...

Smart TVs are a privacy nightmare. Almost all of them keep track of everything you watch, even when you're using an HDMI ...

The Apple TV is much more private than competing streaming hardware, offering users a rare refuge from the pervasive tracking ...

Nielsen and VIZIO’s Inscape have extended strategic data relationship, building on a collaboration that began in 2022. The ...

A popular feature amongst smart TV and streaming device manufacturers, ACR is a feature that acts like a “detective taking ...

There is no shortage of streaming boxes or streaming sticks, but ever since the original Apple TV was unveiled, the Cupertino ...

AI’s presence in your laptop has the potential to revolutionise your work life, eliminating word-induced stress to a certain ...

At Pitch CMO Summit, Prabhvir Sahmey, Senior Director - Ad Sales at Samsung Ads, presented a compelling case for how CTV is ...

The new Senate language adds its own set of wrinkles. The provision is no longer a straightforward ban, but it conditions ...

For brands ready to compete in this fragmented media world, embracing cross-platform measurement isn’t an option; it’s the ...

Apple TV has distinguished itself in the streaming market by prioritizing user privacy, offering minimal data collection and ...