The Wall Street Journal has crowned a queen of RushTok, the viral videos that spotlight sorority life on campuses around the United States. The Journal is reporting on how companies looking to ...

But the queen, according to the Journal, is Kylan Darnell, a senior at the University of Alabama and member of Zeta Tau Alpha. Darnell in three years has amassed 1.3 million followers on TikTok, and ...

When she dropped out of Bama Rush just before Bid Day, Izzy Darnell shocked fans. Now, having decided not to join a sorority ...

Willie Geist wraps up Sunday TODAY by sharing mug shots sent in by viewers. This week, Willie gives a shoutout to Zeta Tau Alpha sisters celebrating 42 years of friendship and their 60th birthdays! To ...

Wearing skirts just barely skimming their thighs, with their hearts in their throats, 1,500 freshmen girls gathered at the ...

Statesboro is preparing to paint the town pink as Zeta Tau Alpha plans its annual 'Pink Out the Fountain' event on October 1, ...

Riley County Police Department, 1001 S Seth Childs Rd, inspection reason: follow-up, factors and practices not in compliance: 0 ...

Adams, Interim Dean of Students, said in a statement that SDSU’s hazing prevention efforts start with education.  “SDSU ...

Like college athletes earning brand endorsements, sororities are now the target of companies looking to advertise products on social media.

The 2000 Nominees for Homecoming Queen answered questions and shared what goes into being a great Homecoming Queen.

MTSU’s Homecoming court revved up for a week of campaigning and exciting Boro Bound road trip-themed events.

Georgia Southwestern University’s Eta Theta Chapter of Sigma Chi was recognized for their work in raising funds for cancer research for the Huntsman Cancer Institute. The fraternity worked with ...