NEW YORK (CNNMoney) — Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and lengthy legal battle. “We felt like it was time to bring back an old friend, and on… ...

Trump University called a "fraudulent scheme," and other MoneyWatch headlines FAYETTEVILLE, Ark. - Walmart (WMT) is reviving its yellow smiley image to be the face of its low-price marketing.

NEW YORK — Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and lengthy legal battle. “We felt like it was time to bring back an old friend, and one of the most ...

Ahead of his Radio 4 documentary 'Smiley’s People', Alastair Sooke explains how the Smiley, a simple, feel-good logo spawned a global multi-million dollar industry.

Smiley is getting back to work. The iconic Walmart mascot – associated with low prices – is coming out of retirement to help the retailer promote its roll-back promotions. Quietly retired in 2006, ...

Perhaps Watchman artist Dave Gibbons best explains the mystique of the smiley: “It’s just a yellow field with three marks on it. It couldn’t be more simple. And so to that degree, it’s empty.

Walmart is bringing back its famous Smiley face icon after a 10-year hiatus and ... Smiley — a minimalist image of the classic yellow smiley face — was used by Walmart from 1990 to 2006 to ...

FAYETTEVILLE, Ark. (CBS NEWS)- Walmart (WMT) is reviving its yellow smiley image to be the face of its low-price marketing.The nation's largest retailer is emphasizing customer service and aiming ...