Such was part of the agency’s efforts to reach out to the Chinese market for Visit Malaysia 2026. Read more at ...

Xiaohongshu, the Chinese social media platform known as RedNote, has been forced to adjust its overseas strategy after unexpectedly attracting millions of so-called TikTok refugees. But working to ...

Chinese travelers aren’t finding out-of-the-way locations by chance. They are all followers of Xiaohongshu (Little Red Book), China’s answer to Instagram, which has also become their travel bible.

A Chinese university has expelled a female student for “damaging national dignity” over alleged “improper interactions” with ...

“Xiaohongshu” gets its name from this bundle of PDFs, and not the book of Chairman Mao’s quotations. An app to help users buy products not easily available in China followed a year later.

TikTok refugees are pouring to Xiaohongshu. Here’s what you need to know about the RedNote app Xiaohongshu’s 300 million monthly active users are overwhelmingly Chinese – so much so that ...

Established in 2013 and valued at more than $3 billion, Xiaohongshu, also known as Little Red Book or simply RED, is one of China’s newest and fastest-growing social media platforms.

Xiaohongshu’s 300 million monthly active users are overwhelmingly Chinese – so much so that parts of its interface have no English-language version. They skew heavily female, ...

Xiaohongshu earned $500 million in profit in 2023, up from a $200 million loss the year before, as brands turned to the now more upmarket platform, the Financial Times reported.

Over the last several days, the expulsion has drawn thousands of comments on platforms such as Xiaohongshu and Douyin, the ...

Chinese travelers aren’t finding out-of-the-way locations by chance. They are all followers of Xiaohongshu (Little Red Book), China’s answer to Instagram, which has also become their travel bible.