How Can You Initiate Word-Of-Mouth Marketing? Your brand has been around for a while and you can't change your products, so you need a little marketing help to get the word-of-mouth machine rolling.

Giving customers something for free, either a service or a product, is one way to generate word-of-mouth advertising. Give clients free delivery, adjust their eyeglasses without charge or include ...

According to Entrepreneur, word-of-mouth marketing is one of the most credible forms of advertising because a customer's reputation is at stake when he talks positively or negatively about a product.

Word-of-mouth marketing has been around for a long time, but it often comes in many forms. I grew my last business to $230 million and didn’t spend a dime on marketing for the first five years ...