In our first State Of AI In Marketing report, 155 marketers surveyed weigh in on how AI is transforming content creation, workflows, KPIs, and future investments.

Intel notified its marketing employees this week that it plans to outsource many of their jobs to the consulting firm Accenture as new CEO Lip-Bu Tan works to slash costs and improve the chipmaker ...

The latest original film to be released by Disney and Pixar, Elio is set to hit theaters on June 20, yet the film's lack of extensive marketing feels foreboding, raising the real possibility that ...

Critics of multilevel marketing businesses like Amway and Herbalife make bold claims. Bill Ackman, an institutional investment manager who tried to take down Herbalife, once said of the company ...

Living forever has become the wellness and marketing trend of the 2020s. But cheating death – or at least delaying it – will come at a price. What was once the domain of scientists and the ...

The next Battlefield keeps looking promising, though one controversial change from 2042 is coming back.

Types of Marketing — Hear from the Pros Types of marketing include content marketing, digital marketing, email marketing, guerrilla marketing, inbound/outbound marketing and more.

AAM Hall of Famers August Aquila and Kristen Lewis examine the rise of marketing as a professional function in accounting firm -- and look ahead to where it's going.

Adobe discusses the roadblocks to widespread AI adoption in marketing; the company’s diversified, human-centered approach to AI; and the next wave of AI innovation: agentic AI ...

Estee Lauder and Microsoft are building a generative AI ecosystem to gather data, identify trends, build marketing assets and inform research.

The 6 Biggest Marketing Blunders of 2024 Six marketing moves that missed the mark this year, according to experts.

Ready for another transformative year for marketing, with AI, personalization, and evolving technologies taking center stage? To stay competitive in 2025, marketers need a clear understanding of ...