StudioBinder: Ethos, Pathos & Logos: Persuasive Advertising Techniques of 2018 Oregon Live: The 25 best celebrity TV ads ever, from Donald Trump's board game to Scarlett Johansson's sexy stand-up ...

Aristotelian rhetorical strategies—ethos, pathos, and logos—remain critical for persuasive communication, particularly in political oratory. Implementing these strategies in radio broadcasts presents ...