Jerry West was a 14-time All-Star for the Los Angeles Lakers. A statue of him outside Crypto.com Arena in Los Angeles has the star guard in a similar pose to the one that inspired the N.B.A.’s logo.

David Stern spent 30 years as the NBA's longest-serving commissioner, but he refused to admit the obvious: Lakers legend Jerry West was the inspiration for the logo.

It was a spectacular basketball life for The Logo, even if the NBA has never officially admitted that’s West, and even though West himself was to the end uncomfortable with the connection.

That's the NBA's story and it's sticking to it. Unofficially, however, the logo is well known to be the silhouette of one of the league's first true icons: Jerry West, who died Wednesday at age 86.

What made West’s guitar lines so memorable was not only his note choices but his distinct way of picking and articulating them. As he explained to Guitar Player in our April 1972 issue, his ...

FILE - The NBA logo in shown on a basketball court in Lake Buena Vista, Fla., Friday, Aug. 28, 2020. Jerry West, who was selected to the Basketball Hall of Fame three times in a legendary career ...

West was, however, bigger than the logo. He was an ally before the term was fully developed into how we think of it today. In another moment, over ten years ago, West spoke about the Black NBA ...

Jerry West, who was selected to the Basketball Hall of Fame three times in a storied career as a player and executive and whose silhouette is considered to be the basis of the NBA logo, has died.

The basketball world is mourning the loss of 14-time NBA All-Star Jerry West, a player who inspired several nicknames including a nod to the league's logo By Julia Elbaba • Published June 12 ...

Jerry West, "The Logo," died on Wednesday. For over 50 years, West's silhouette has been the defining image of the NBA, but the story behind the clean red, white and blue logo we all know is a lot ...

West was a force who never left the NBA once he got there – a Hall of Famer as a player, as part of the 1960 U.S. Olympic team and he will go in again later this year as a contributor to the game.