Yes, people are spotting weird shapes in Cheetos. And apparently, your active imagination could pay off. This summer, the online Cheetos Museum is taking online submissions from people who believe ...

Have you ever eaten some Cheetos, only to pull one out of the bag that has a particularly funny shape? Well, the next time you find a really weird one, you could win up to $60,000.

Back in 2008, Frito-Lay hired a company called NeuroFocus (later bought and folded into market research company Nielsen) to help figure out how to sell Cheetos.NeuroFocus did ...

Spotting shapes in the clouds may have been your favorite childhood pastime, but apparently the same fun can be had with a bag of Cheetos. Yes, people are spotting weird shapes in Cheetos. And ...

Yes, people are spotting weird shapes in Cheetos. And apparently, your active imagination could pay off. This summer, the online Cheetos Museum is taking online submissions from people who believe ...