Or perhaps it was the nation’s schools who, in their refusal to teach children cursive, had spawned a generation of youth who could no sooner read a script logo than a Greek menu? [Images ...

Both campaigns are proof of Coca-Cola’s deep brand equity. You can easily recognize the script logo against a red background even when manipulated. [Image: courtesy Ogilvy] The campaign is just ...

Suddenly, the type appears as the cola company’s script logo. The ad is part of a new campaign called “Classic” running in Spain and the U.K., in which Coca-Cola highlights instances when ...

Alabama fans are split. Not on the future, which new head coach Kalen DeBoer is attempting to brighten in the wake of Nick Saban’s shocking retirement, but on logos. What is the definitive ...

J&J’s new logo will replace the company’s original script logo, which is based on co-founder James Wood Johnson’s signature and has been in use since 1887. The updated logo features a ...

NEW BRUNSWICK, N.J. — Johnson & Johnson is signing off on a new logo. The health care giant said Thursday that it will replace the well-known signature script it has used since 1887 with a ...

Johnson & Johnson is signing off on a new logo. The health care giant said Thursday that it will replace the well-known signature script it has used since 1887 with a modern look that reflects its ...

Members of the class of 2028 gathered on the field at Bryant-Denny Stadium to form UA’s script “A” logo for a photo. More: How to roll with the Tide: A guide to 2024 game day activities in ...

NEW BRUNSWICK - Johnson & Johnson, the New Jersey health care giant with a storied history, underwent a reboot on Thursday when it replaced its 136-year-old script logo with a more modern style ...