Shopping Under Armour just dropped next-gen version of viral backpack - lighter than ever, ready for anything Updated: Jun. 23, 2025, 3:29 p.m. | Published: May. 08 ...

Shopping and Deals This new backpack from Under Armour is so popular the company has to limit how many you can buy Updated: Jun. 17, 2025, 6:57 p.m. | Published: May. 16, 2025, 9:49 a.m.

Under Armour worked with young athletes in Baltimore city schools to test the prototypes of the new backpack. Several of the students will be featured in the launch campaign, which dropped Wednesday.

Under Armour's new $140 backpack isn't just a pricey accessory — it's a symbol of the sportswear maker's shift in strategy as it attempts to turn around slumping sales.

Let’s be real: most backpacks feel like they’re trying to break your back by lunchtime. But Under Armour just dropped the UA No Weigh Backpack, intended to keep strain off your back. Designed ...