One of the most effective ways companies ensure longevity and profitability is through a well-balanced brand portfolio, ...

Paint is among the cheapest of home renovations—it freshens things, covers old chips and scratches, and it can make your ...

The ‘house of brands’ strategy sounds great in theory, but in practice, it comes with significant challenges, especially for ...

It’s the company's first major launch under the P&G beauty brands umbrella, and Mielle hopes ... Babassu oil, for example, is one of the brand’s early hits and is still a favorite.

St Jerome’s Laneway Festival featured a more diversified group of brand partners and activations than ever before, and ...

Japan’s two top onsen chains edo Onsen Monogatari and Yukai Resorts merge, navigating cultural and operational challenges to ...

EQS-News: Vita 34 AG / Key word (s): Legal Matter/Miscellaneous Vita 34 AG strengthens its international brand presence by change of name to FamiCord AG 06.02.2025 / 07:30 CET/CEST The issuer is ...

When you ask a would-be car purchaser what they look for in a vehicle, what might they say? Though individual preference and ...

The 138-page complaint against GORE-TEX was filed in the state of Washington earlier this week, while another lawsuit was ...

Let us look at some heavy hitters in the umbrella branding game. These top examples will show you how it's done – and sometimes, how it's not. It's as if they have mastered some form of corporate ...

On Valentine’s Day, Black Star Pastry and QT Hotel & Resorts released a campaign designed to celebrate “love and heartbreak”, ...

Galaxy AI is a collection of AI tools on Samsung Galaxy devices powered by Google's Gemini Pro and Imagen 2 AI models and ...