Seen Magic Serum Seen makes some of our favorite hair care items and all of the brand’s products are currently on sale at ...

demonstrates just that in this short for Ulta Beauty and Beauty Noire, highlighting the beauty of Black hair. “I often times compare hair to fabric,” O’Connor shares. “They both require ...

$64.50 at Ulta Beauty (Save $64.50) 7. Joico Defy Damage Bond-Building Power Trio Joico Defy Damage Bond-Building Power Trio Joico makes some of my favorite hair products. This trio is a great ...

They said Ulta is selling ads that appear as sponsored products on its e-commerce platform and programmatic ads on publishers' websites and social media sites like Facebook. Ulta Beauty is joining ...

Beyoncé's Cécred hair care line will be available in 1,400 Ulta stores nationwide starting April 6. This marks the biggest exclusive hair launch in Ulta's history. Beyoncé Knowles Carter is ...

Ulta’s 21 Days of Beauty event officially started today. Now through March 27, shoppers can save 50% on a changing selection of beauty essentials every 24 hours. So far, we’ve spied discounts ...

Ulta Beauty is getting into the consumer events game. Called Ulta Beauty World, the one-day event will take place in San Antonio on April 26. According to the company’s website, more than 195 of ...

If you’ve been dreaming about salon-worthy hair without the salon price tag, here’s some exciting news: Ulta carries the Shark FlexStyle, and it’s giving the Dyson Airwrap some serious ...

Olaplex No. 3 hair perfector holds the title as one of the ... her complexion after all-day wear of Huegard under makeup Ulta, Jasmin Sandal/BuzzFeed This works for all skin tones to leave your ...