Pope Leo XIV laid out his priorities as Pope this week for the first time. He called AI an "existential threat" to humanity as ad execs at Cannes Lions reflected on how the tech will affect their ...

A highlight of Cannes week for 60 Aussies and Kiwis is the Campaign Brief Legendary Lunch at La Colombe d’Or in the stunning hilltop village of St Paul de Vence – undoubtedly one of the most beautiful ...

Cannes is always good for a celeb spot; you could take your pick from talks from a whole array including Seal, Will.i.am, Jimmy Fallon and Ryan Reynolds yesterday, while the streets around the ...

Adland is an outlier in important ways. Ad spending is highly cyclical, so the industry has benefited more than most from the AI -fuelled boom of recent years.

It honours the people, programs and policies creating significant inroads towards a more diverse and inclusive adland. Champions of Change is judged by a client-side panel of marketers from B-Corp ...

Demand by brands for more social media exposure, and the authenticity that comes with on-platform creators, has pushed aside polished commercially produced content in favour of rougher around the ...

Mastercard’s ‘Priceless’ campaign featuring Lionel Messi was talked about as an example of how simple changes can drive effective carbon reductions without sacrificing commercial success. By ...

It just feels like an obvious win” Adland’s interest increases Advertisers are increasingly interested in women’s sport too. In the age of subscriptions and streaming, live sports are still a popular ...

WPP’s Grey hasn’t had too much to shout about recently – being shuffled off, first to AKQA and now Ogilvy – but it’s currently heading the UK’s Cannes Lions performance table with golds in outdoor and ...

Investors are concerned artificial intelligence will make ad agencies obsolete. But disruption won’t be felt equally. Firms that rely heavily on creative work, such as $8 bln WPP, may struggle, while ...

McDonald’s has officially welcoming a new burger to its menu, The Big Arch. The burger is stacked with two 100% British and Irish beef patties, topped with white cheddar slices, crispy onions ...

Adland, we have a problem: salespeople are from Mars, marketers are from Venus By Jenny Sagstrom, Founder and Chief Executive Officer ...