Imagine walking down Santa Monica's iconic Third Street Promenade with a drink in hand and soaking in the Southern California sun. That could be a reality soon, after city leaders gave the green ...

Santa Monica’s Entertainment Zone, which allows for outdoor drinking of alcohol along part of the city’s Third Street Promenade, opens Friday with a soft launch. Adults of legal drinking age ...

Posts have appeared on the social media platform Nextdoor showing a sign placed on the windows of the popular high street clothing store, H&M, stating that it's closing on Saturday January 11 and ...

The city of Santa Monica plans to designate the Third street Promenade as an open container area. The goal is to attract more visitors, but some business owners are concerned it’ll do the opposite.

Andrew Thomas — CEO of Downtown Santa Monica, Inc., a nonprofit that promotes economic growth — told LAist that Promenade visitors won’t be able to sip on their gin and tonic in the Apple store.

For lease signage is displayed outside of a retail space along the Third Street Promenade in Santa Monica, California on March 20, 2023.© PATRICK T. FALLON, AFP via Getty Images ...

Santa Monica is now home to SoCal’s first “ Entertainment Zone, ” where tourists and residents can go on weekends to enjoy alcoholic drinks outdoors while walking around the Third Street ...

Santa Monica is considering a proposal to allow public drinking on the Third Street Promenade. The plan aims to create an "entertainment zone" where visitors can consume alcohol openly from 8 a.m ...

An owner of a sneaker store in Santa Monica's Third Street Promenade shot and killed an alleged robber Sunday night. The Santa Monica Police Department said the deadly encounter happened during an ...

A Venice man said he was knocked to the ground and injured by a stranger on the Third Street Promenade during a busy Mother’s Day afternoon, in what he described as an unprovoked and jarring ...

The Third Street Promenade entertainment zone is the first in the region following the passage of California Senate Bill 969 in September 2024.

The Third Street Promenade entertainment zone is the first in the region following the passage of California Senate Bill 969 in September 2024.