The main difference is that almost any marketing campaign has the potential to go viral, whether it uses guerrilla marketing strategies or not. Outdoor guerrilla marketing happens outside, in public.

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Nemtajela has been one of Gallants’ standout performers during the current campaign, helping them remain in contention for a top eight finish. They are set to close out their league fixtures against ...

FREE TO READ] Elected for a second time on the promise of corporate-style government, the US president is already recasting ...