More and more companies are confirming price hikes as President Trump's tariffs are poised to take effect -- most recently, a ...

Today’s Forbes Daily covers Tesla’s sales report, House aligns behind Trump’s tax bill, Sean ‘Diddy’ Combs avoids most ...

Whether your child is into Spider-Man’s agility, Iron Man’s genius, or Barbie’s quiet but fierce strength, we’ve rounded up 7 ...

Star Wars ships are still popular with collectors and older children. Attracting hefty price tags, the winter sale might be ...

Kim Kardashian is set to play the villain in Amazon MGM’s upcoming ‘Bratz’ live-action film, which the company hopes will be ...

Toy prices are rising at their fastest pace on record, the result of stiff new tariffs in an industry where 3 out of 4 items ...

Most Kenyan comedians overlook character merchandising, missing the chance to build lasting, lucrative characters.

Is Mattel is about to unleash an ChatGPT nightmare on children? Mattel’s AI toy gamble sparks fury: ‘Risking real harm to ...

Apart from China, Mattel imports products such as Barbie dolls and Hot Wheels toys from Indonesia, Malaysia and Thailand, which were also hit by reciprocal tariffs from the Trump administration in ...

In 2015, Mattel worked with startup ToyTalk on a doll known as Hello Barbie. The doll connected to the internet through Wi-Fi ...

Nearly 80% of the toys sold in the U.S. come from China. The Toy Association, a trade group, has lobbied for an immediate reprieve from the 145% tariff rate the president put on Chinese-made products.