Instamart, a quick commerce platform, has strategically dropped its parent company Swiggy from its name to establish a standalone brand identity.

Swiggy, popular food delivery platform has given its quick commerce arm a fresh new identity by rebranding it as instamart, dropping its own name in the process. The move is part of Swiggy’s plan to ...

Instamart, India's quick commerce platform, celebrates its evolution into a standalone brand with a fresh identity, new logo, and expanded product offerings, reinforcing its commitment to reliability ...

Swiggy rebrands its quick commerce arm as Instamart, dropping the parent name to build a standalone identity. With new logos, larger dark stores, and a separate app, Instamart aims to outpace food ...

Instamart, a quick commerce platform, is distancing itself from the Swiggy branding to establish its own independent identity, following a similar mov ...

Along with the rebranding exercise, Instamart also unveiled a fresh logo containing the Swiggy 'S-Pin' icon as "a subtle tribute to the brand's origins", as per the company.

Quick commerce platform Instamart has dropped parent Swiggy from its name, in a strategic move aimed at carving a standalone brand identity. The move comes days after rival Zomato, which also owns ...

At the moment, delivery is free only for Swiggy One (the loyalty programme ... the second quarter of the financial year 2024-25, while Instamart made just ₹513 crore. Zepto, the other major ...