Swiggy isn’t alone. Across categories — from beauty platforms to D2C brands and even astrology start-ups — AI-led advertising tools like Google’s Performance Max and Meta’s Advantage+ are fast ...

What goes into nurturing a mega brand? The Vice President - Brand for Swiggy (as well as Instamart) deciphers the creation of ...

Google is banking on AI big time to bring more D2C brands, startups and Indian listed companies to its advertising and ...

The ad industry has for years sought an ad creative taxonomy to help manage creative ad delivery across linear and streaming. “As we automate the [creative] supply chain, it’s really critical that we ...

To mark the occasion of Swiggy ’s debut on the stock market, the company released an ad film that supposedly reflects on its journey over the past decade. The film titled – ‘ Ghanti bajate ...

Swiggy, a leading food delivery and quick-commerce app in India, said on Monday that it has expanded its 10-minute food delivery service, Bolt, to more than 400 cities and towns across the country.