And she joins two other superstars — Anne Hathaway and Timothée Chalamet — who have both gone viral for their Gap Studio designs on the red carpet.

into a red carpet juggernaut and fashion forerunner. But that wasn’t the goal, per se. Like most great ideas, Gap Studio came from a place ofwhy not? “There was no plan for this,” Posen ...

red-carpet coverage. In intervals of a few seconds ... “But it’s really more like a commercial shoot: You have a full post-production studio, there’s camera guys and lighting guys ...

Seth Rogen, Evan Goldberg, and their "The Studio" team take IndieWire inside the “insane” decision to restage an entire awards ceremony at the Beverly Hilton.

(Both of which, Posen is betting, will sell out.) But when the designer takes me on a tour of the physical Gap Studio in New York, it’s not the assortment's commercial viability that’s most ...