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Study Finds on MSN1h
Die-Hard Sports Fans’ Brains Operate Differently Than Casual Viewers’ While Watching Games
In a nutshell Passionate sports fans process games differently at a neurological level, showing more brain activity in ...
Total Pro Sports1mon
5 Best and 5 Worst NFL Video Games Of All-Time
Then, the NFL signed a licensing agreement with Electronic Arts Sports back in 2005, and there have been no other NFL video games outside of the Madden NFL franchise. Some early NFL video games ...
Marketing Dive2mon
Lowe’s bets on sports video games to drive up Gen Z brand loyalty
The new deal with EA Sports, a subdivision of publishing giant Electronic Arts, significantly expands Lowe’s bets on video games as an important media channel. The home improvement chain has long made ...
Hosted on MSN1mon
Playing video games has surprising mental health benefits
Even games at casinos have valuable skills, like improving pattern recognition, strategic thinking, and patience. A 2024 clinical trial found that video games can be a tool in trauma therapy by ...
The Verge2mon
When will physical video games go away?
One of Sony’s best-ever PlayStation ads is a 21-second video titled ... also points out that some major mass-market games like EA Sports College Football and Call of Duty have a “pretty ...