Once it popped onto the scene in the 1940s, soft-serve ice cream would change the game for the fast food industry.

In fact, maybe every way to eat ice cream is pretty wonderful. But, there is one that always stands out as extra special: soft serve. Maybe it's just that it seems like you can't make it at home ...

An ice cream shop offering year-round goodies has opened on Culver Lane in Virginia Beach, near Malbon Bros. BBQ and Catering ...

SoftSpot announces its soft opening at 13905A Metrotech Dr., showcasing premium soft serve ice cream, “dirty sodas,” and more ...

Dominique Ansel Bakery in London is serving a watermelon ice cream that comes in a real slice of watermelon. The soft serve, called What-a-Melon, is made with fresh watermelon juice and even has ...

And this year, it’s all about soft serve. That’s right — ice cream and gelato are being eclipsed by soft serve. This light, delicious, customisable treat is the perfect addition to an ...

"Inspired by the nostalgia-inducing light and airy soft serve ice cream, the minimalistic Soft Serve Lamp adds just the right touch of uniqueness to your interiors with its Scandinavian aesthetic ...

Milk Sugar Love Creamery and Bakeshop, one of New Jersey’s premier ice cream parlors, is expanding to the Jersey Shore this year. The highly touted shop recently announced plans to open a ...