These six styles of soft plastic baits, including worms, craws, creature baits, swimbaits, stick baits, and toads, are an excellent choice for catching more and bigger largemouth bass. Learn the best ...

We're proud to announce a brand new soft plastic, the EYE DROPS! Great for tipping or using as is - get ready for some fantastic fishing! The Eye Drops are an artificial and scented round plastic ...

Learn the top 6 ways to rig a soft stickbait—Texas-rigged, wacky, Neko, shaky and Ned rigs. Get ready to catch more largemouth and smallmouth bass anywhere you fish. Boost your fishing success with ...

Discover the best soft plastic baits for bass fishing in 2024. Explore expert reviews of top lures like the Jackall DriftFry, Rapala Freeloader, and Berkley Drip Minnow. Learn what makes them game ...

ICAST was flooded with new baits. After laying my hands on them all, here are my picks for the best new baits and lures ...

Similar to years past, glide baits were once again a trend at this year's ICAST show. There are several big bait options for ...

Today, Tāmaki Makaurau four-piece Soft Bait release their sophomore album, Life Advice, out now via Flying Nun Records. In ...

Almost any slim profile soft-plastic in the 2- to 4-inch range can work on a drop shot rig, but I’m a big fan of LIVETARGET’s Ghost Tail Minnow. I’ll pin the bait right through the nose with a size 1 ...

An environmentalist and ice fisherman who dreaded constant fumbling with cold hands to replace torn soft-bait lures, Hobbins devised his soft-bait alternative one chilly November morning back in 2006.

Today, Tāmaki Makaurau four-piece Soft Bait release their sophomore album, Life Advice, out now via Flying Nun Records. In support, the band have also announced a release tour of Aotearoa - with shows ...