Social media is the leading source of news for 91% of Gen Zs, says a new report from Google and Kantar.

Kantar study has revealed how India's Gen Z is reshaping news consumption. They want news that is trustworthy, emotionally ...

Spanish-language radio leads in trust and impact, with more listeners influenced by radio than by digital influencers.

Attention among Gen Z audiences does not last longer than 9 seconds, a recent India Attention Research study reveals. Social ...

Gen Z, which makes up 16% of urban India’s population, around 86 million people, is the country’s most internet-connected ...