Howbout is a social-calendar app that wants to help friends make plans. The UK-based startup raised an $8 million Series A led by Goodwater Capital. Here's the 12-page pitch deck Howbout used to ...

As both campaigns look to reach younger Gen Z and millennial voters where they hang out most — on social media — Trump and Harris are ramping up their online appearances across several platforms.

Although Donald Trump's campaign spent less on traditional social-media advertising, it was savvy in courting a specific caliber of influencer, investing in podcasting and longform video on YouTube.

In today's digital age, a brand's social media presence can significantly influence consumer perceptions and choices. My Top Tips For Going Viral On Social Media 1. Choose your platform wisely.

The food categories with the most posts and reach were fast food restaurants with 60.5% of posts and 58.1% of total reach, and sugar sweetened beverages with 29.3% of posts and 37.9% of total reach.

Fellow social media operator Pinterest ranks 12th in the group, with a Composite Rating of 74. Pinterest will report earnings on Nov. 7. YOU MAY ALSO LIKE: Zuckerberg Bets Big On AI Smart Glasses.