This study investigates the impact of personalized AI-generated video advertisements on consumer click-through rates (CTR), aiming to understand the effectiveness of personalized content in the ...

Bringing together Australia’s top female agency founders, Her Agency – Women Leading the Marketing & Comms World is a one-day ...

For months, Apple has been working to get its AI-enhanced Siri back on track after delaying the overhauled assistant’s launch ...

These days, many businesses are turning hiring into a hoop-jumping affair. But does that really find the best candidate? How hard is it to land a good job these days? For Rebecca Collis, a British ...

Mohd Hafeez Baig writes a practical guide to integrating Generative AI into SAP Finance—bridging enterprise systems with ...

Fenty, Sephora, and e.l.f. Cosmetics have joined the WNBA, NWSL, Golden State Valkyries, and New York Liberty in changing the ...

A group of creative entrepreneurs, many with roots in Austin, are giving a new look to the historic center of Lockhart.

We are pleased to announce the launch of a Research Topic in association with the 35th Symposium on Computer Aided Process Engineering (Escape|35), which ...

EA Sports has teased the return of the College Basketball video game. In a series of tweets put out on Monday, June 30, EA ...

The financial-advice industry is still chewing up and spitting out female advisers Women are about to inherit trillions of dollars of wealth - and have plenty of their own earned money to worry about, ...

The San Diego County Fair was the top winner at the recent 2025 Sandie Awards, presented by the American Marketing ...

The vibrant and contentious spirit of the arts industry was on display this week. Broadway artists protested against a proposed Times Square Casino, while other groups rallied in support. Democratic ...