150 Content Creators Will Transform The Super Bowl Coverage This Weekend
The financial commitment to this strategy is substantial. Some brands are signing six-figure deals with individual creators for Super Bowl coverage. Overall brand spending on influencer activations ...
The Power Of Storytelling In Startup Marketing
By crafting a narrative that highlights your brand's purpose and values as well as the customer's journey, you can forge ...
Inside e.l.f. Beauty’s Super Bowl campaign—why it’s opting for social and streaming over a Big Game ad
After showing up with a national in-game commercial last year, e.l.f. is running a livestream throughout the Super Bowl and ...
The importance of shared values in client-agency relationships
When agencies align their internal brand values with those of their clients, they unlock the potential for deeper ...
You won’t believe how many Revolutionary War soldiers are buried here: Whit & Whimsey
BRUNSWICK, Ohio -- A group of us from around Medina County have been working on finding the stories of Revolutionary War ...
Watch Holland America’s AI-generated regional Super Bowl ad
Holland America, a cruise line owned by Carnival Corp., is airing a regional Super Bowl commercial that is chock-full of ...
From Dad Energy to Pickleball Hustlers and AI, Super Bowl Advertising Promises Entertainment
From nostalgic reboots to AI-driven innovations, Super Bowl ads offer small businesses a masterclass in humor, engagement, ...
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New York Times - Top Stories
Democratic senators press Rubio over changes at the U.S. foreign aid agency. White House Forces Showdown Over Congress’s Power of the Purse The confirmation of Russell Vought to lead the ...