“One way we’re supporting our new variety and fall seltzer packs is our official sponsorship of the Bachelor Franchise,” says Krista Kiisk, brand director of Smirnoff. “Last ...

and White Claw Hard Seltzer all debuted this year. Smirnoff is the most recent brand to jump on this beverage trend, with its Spiked Sparkling Seltzer becoming available across the US in late October.

Smirnoff Seltzer is back with new look, flavors and a campaign to match. To celebrate the launch of its new zero sugar hard seltzer flavors, the brand is partnering with Bachelor Nation on the ...

If you needed prove, look no further than Smirnoff’s latest release: Red, White & Berry Hard Seltzer. The zero-sugar, limited time offering is a canned, malt beverage holding 90 calories and an ...

Smirnoff has been in the hard seltzer game for years now, and it even released a 4 Ways to Rosé line full of fruity flavors. All of the Smirnoff Spiked Sparkling Seltzer cans have 4.5% ABV, so the ...

But spiked rosé seltzer might just become the pink drink of the summer with Smirnoff's release of Raspberry Rosé Spiked Sparkling Seltzer. "America's love affair with rosé is still going strong ...