News

In a landmark move for the region’s digital advertising landscape, VeraViews has announced the official launch of the UAE’s first home-grown Ad Exchange and Supply-Side Platform (SSP ...
In a note sent to brand partners, reviewed by Moneycontrol, Zepto informed sellers that it had proactively launched ad campaigns for them to help “maximize reach and performance.” The note ...
AI search ad spending is expected to constitute nearly 1% of total search ad spending this year and 13.6% by 2029 in the U.S., according to Emarketer. Sectors such as financial services ...
The streaming giant is working on more ad formats, like ones that appear when you pause what you’re watching. The streaming giant is working on more ad formats, like ones that appear when you ...
California’s progressive Democratic Gov. Gavin Newsom posted an ad bragging about California’s economy and knocking President Donald Trump’s tariffs, but then quickly deleted it after an X ...
The streaming giant also plans a new ad product that uses generative AI as it rolls out its in house ad tech suite. By Alex Weprin Senior Editor Netflix says that its advertising tier has now ...
Previously, she was a writer and editor at MUO. If you’re on Netflix’s ad-supported plan, that means you might see an ad that blends in with the show you’re watching, whether it’s ...
Despite linear TV ad impressions declining 4.25% year over year in Q1 2025, ad spend on the channel grew 4% to $12.34 billion, per a report from iSpot shared with Marketing Dive. The total signals a ...
Netflix’s ad-supported tier has surpassed 94 million monthly active users globally, up 34% from 70 million reported in November. That translates to the tier reaching 170 million monthly viewers ...
Netflix’s ad-supported tier has reached 94 million monthly active users across the world, up from 70 million last November. Engagement on each of those accounts is now 41 hours a month.
“As a coach, it’s our job to mentor young kids and the way he treated the two site reps, the way he treated our associate AD, the way he treated our field crew is absolutely unacceptable ...
A group seeking to mobilize Jewish voters in the city’s upcoming June 24 primary elections including for mayor is launching a $500,000 TV and social-media ad campaign to try to drive up turnout ...