If you haven’t come across KPop Demon Hunters, one of the most successful films in Netflix history, it’s because you don’t ...

K-beauty is having a real moment, and it's now easy buy here in the UK. I tried out five lightweight Korean face SPFs, available on the high street – here's how they performed ...

Dreaming of that Korean glass skin glow? Here's how rice water—used for centuries in Asia—can give you smoother, brighter, youthful skin at home.

Explore the top five Korean shampoo brands perfect for all types of hair. From innovative formulas to gentle ingredients, find K-beauty shampoos that make your mane shiny. Read on to know more.

South Korean beauty products face a potential 25% tariff in the US, causing consumer anxiety and stockpiling. As the demand for Korean cosmetics soared over years along with K-pop's global influence, ...

The (TikTok) viral, fwee has landed in Hong Kong with its first flagship, after opening overseas stores in New York, Japan, and Vietnam.

President Donald Trump's incoming tariffs could have an outsized effect on a growing industry in the U.S.: Asian beauty products.

President Donald Trump's incoming tariffs could have an outsized effect on a growing industry in the U.S.: Asian beauty products.