Roughly 25 years after its debut, PayPal is “ushering in a new era for customers” with some generic black text. The company has a new logo, designed by Pentagram, and a new brand identity.

The jump to black-and-white branding is not Max’s first aesthetic intervention. When Warner Bros. first launched the streamer in 2020, it was introduced to the market under the name “HBO Max ...

What is a logo and what does it do? It is the summation of who you are as a business. It represents you concisely, while being a visual tool to help your customers retain your identity.

Shades of black : assembling black arts in 1980s Britain / David A. Bailey, Ian Baucom & Sonia Boyce, editors Smithsonian ... On becoming an artist: Algerian, African, Arab, Muslim, French and, Black ...

LOOK: Magic unveil new logo, ... Orlando will have a white, black, and blue jersey that evoke nostalgia from the teams of the 1990s, while featuring a "new-look" cascading star trail.