Michael Schultz was never much of a coffee drinker but working from home at the start of the COVID-19 pandemic, he began drinking coffee every morning. “I don’t know if it was just a more ...

The ritual of drinking coffee, which includes what mug one drinks out of, can experientially influence a person’s perception — thereby altering taste. Primary Menu Sections. US News.

Former Starbucks CEO Howard Schultz says the company's leaders should spend more time in stores and focus on coffee drinks as they work to turn around flagging sales.

Based on our test, the Zojirushi mug was able to keep coffee hot for 14 hours, which was an impressive five hours longer than the next-best mug we tested. And it's not just for hot beverages either.

Former Starbucks CEO Howard Schultz says the company’s leaders should spend more time in stores and focus on coffee drinks as they work to turn around flagging sales. Log In.