Tyler Reddick honors wife Alexa with a special Mother's Day paint scheme on his Jordan Brand car at Texas Motor Speedway. According to details shared by 23XI Racing on X, the new livery features ...

And he looked good doing it, too, thanks to his Air Jordan sneakers. These days, the brand is synonymous with Nike. But back in the 1980s, when rookie MJ first stepped on court with his new shoe ...

Check out ESPN draft analyst Mel Kiper's grades for all 32 draft classes (ESPN+) and analysts Jordan Reid and Matt ... things," coach Sean McVay said. -- Sarah Barshop How close are the 49ers ...

the Air Rev is the focal point of Jordan Brand’s new era in golf which also includes a new apparel line this summer. “I look forward to seeing where we go in this game,” Jordan Brand President Sarah ...

It all started on the 22nd with Jordan Brand restocking the Black Cement and Black Cat 3s. Then yesterday, we got hit with the Legend Blue 11s and Fear 4s. But today? Today was crazy.

It is perfect for dominating on and off the hardwood. It has already been a banner year for Jordan Brand, and it is only Spring. Jumpman has released several fan-favorite sneakers and has plans ...

He’s developing a fragrance and beauty line with L’Oréal, which in February took a minority stake in his brand. He opened a new store in New York last October and hired a chief executive, Sarah Benady ...

Jordan fans, this week is your chance to grab retros you might've missed. Jordan Brand is running its "Three Days of Heat" event, featuring three days of restocks on retros from last holiday ...

Forbes contributors publish independent expert analyses and insights. Michael LoRé is a soccer and golf journalist based in New York City.

The Air Jordan brand, now a cultural juggernaut, generated £5.4 billion ($7 billion) in sales last year, as noted in a Sportico report. Jordan's 5% royalty deal nets him hundreds of millions ...

All-star-type events, such as the Jordan Brand Classic, can have a different feel depending on the players who are involved. During the boy's version of the game, there were many up-and-down ...

Jordan earns approximately 5% on Jordan Brand sales, providing a perpetual revenue stream that has contributed significantly to his wealth accumulation. His recent sale of the Charlotte Hornets ...