The Future Of Influencer Marketing: From Public To Private
It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...
5 important influencer marketing trends in 2025
In 2025, influencers will take on an even more central role in shaping brand campaigns and strategies. They won't just ...
Influencer management firm Shine Talent acquires Spark Media as creator deals drive M&A
Influencer talent management firm Shine Talent Group has acquired the fashion and beauty creator agency Spark Talent Group.
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Influencer Marketing’s M&A Streak Continues With Mavely Sale
Influencer and social-media marketing company Later said Friday that it had bought Mavely, a platform known for paying commissions to social-media creators for the sales they directly generate ...
Forbes28d
Later Bets Big On ‘Everyday Influencers’ With $250 Million Mavely Acquisition
"As influencer marketing and the creator economy mature, marketers will continue to demand measurable results - not only in consideration and brand awareness but in sales," Scott Sutton ...
Business Insider1y
Influencers share how to make money with affiliate marketing and the networks they use
When someone makes a purchase on a website after clicking through a trackable link or using a specific code, the influencer who posted it can earn a commission from that sale in what's called ...