Influencers play an increasing role in communicating public information. Kate Andreeva of HypeFactory asks whether content ...

In today’s digital age, video content has become a cornerstone of online marketing strategies. As consumers increasingly turn to video for product discovery, reviews, and purchase decisions, ...

Tesla posted lower sales across five EU countries as competitors with newer models gained and polls show public opinion ...

Authenticity and trust play a vital role in influencer marketing. If the content is shared by an influential person regarding ...

Logie Inc., the influencer marketing platform recently voted #1 by 69% of top-earning Amazon influencers, today announces the ...

Live commerce is not a new concept—it has long existed as dedicated TV shopping channels. However, the trend as we know it ...

And it’s not just hype. Forecasts show that by 2026, sales from live online shopping will grow by 36%, accounting for over 5% of all e-commerce sales in North America. With 2025 set to be a tipping ...

The lawsuits claim the defendants misled customers by disguising fake Cartier products as generic items on Amazon.

Tesla sales are plunging across Europe with the most precipitous declines in France, Germany and Italy. Polls show that Musk ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

The fragrance brand joined a roster of beauty brands jostling for space at Sunday’s game — and across broader sports leagues ...