Collectors might have more diverse tastes these days, but a new report suggests that the Crown still holds a commanding lead over its competitors.

Since 1992, the winning drivers each receive a steel and yellow gold Rolex Oyster Perpetual Cosmograph Daytona watch. How much it is worth? Well, Rolex doesn't list a price on its website.

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW' in hot pursuit with one hour remaining in the sports car endurance classic.

Here, grab a Rolex 24 schedule. With all the racing going on the next four days at Daytona International Speedway, you might need one to keep track. The 24 Hours of Daytona race headlines the week.

Porsche Penske Motorsport is poised for its second consecutive overall victory in the Rolex 24 at Daytona with BMW’ in hot pursuit with one hour remaining in the sports car endurance classic. Matt ...

Between January 23 and January 26, the Rolex 24 will kick off the start of the 2025 racing season down at Daytona International Speedway’s infield road course. The endurance event has a long and ...

BMW will lead the starting lineup to the green flag in the 63rd running of the Rolex 24 at Daytona. Dries Vanthoor qualified on pole position in the No. 24 BMW M Team RLL BMW M Hybrid V8, which will ...

DAYTONA BEACH, Fla. – A series of overnight cautions broke up the rhythm of the 63rd Rolex 24 at Daytona International Speedway. But Porsche Penske Motorsport was unaffected, and the team ...

The 2025 Rolex 24 at Daytona was finally done and dusted on Sunday, January 26. The 2025 IMSA SportsCar Championship’s season-opener, a 24-hour endurance sports car race, started on Saturday ...

It's a new year for the IMSA WeatherTech SportsCar Championship, and the season kicks off with the Rolex 24 at Daytona. The championship, a 24-hour endurance race, features four different classes ...