The Seiko 5 Sports x Pepsi collaboration marks the brand’s first authorized partnership with the sugary drinks giant. Two ...

Of the millions of words written about Rolex watches, few, if any, have been authorised by the brand. That all changes with the publication of Oyster Perpetual Submariner: The Watch that Unlocked ...

In the early ‘80s, Domino’s partnered with Rolex to provide high-earning store managers with motivation to hit loft sales goals. Hit $20,000 in weekly sales and a watch printed with the bold ...

September 13, 2024 Rolex Unveils the First Authorized History of the Submariner "Oyster Perpetual Submariner—The Watch That Unlocked the Deep" will be available from October 1.

Indeed, it's hard to argue with Rolex CEO Jean-Frédéric Dufour's own conclusion on a Rolex model whose legacy is as impervious as the watch itself: "Every single brand has a divers' watch.