Lots of industries are investing in research to help them better understand customers and users, design policies that will improve the community, or make existing products or programs more effective.

Growing Demand There is a growing demand for mixed methods researchers who can successfully integrate quantitative and qualitative approaches to address complex research issues. In as little as three ...

Social research techniques and observational research methods may be done covertly or overtly to obtain the best, most efficient results. Additionally, researchers may participate in the ...

Examples of Qualitative Research Strategies. Qualitative research is the type of research people use to gain insight into a problem, issue or theory. Unlike quantitative research, which is ...

The purposes of this article are to position mixed methods research (mixed research is a synonym) as the natural complement to traditional qualitative and quantitative research, to present pragmatism ...

This review explores the recent research methods used to understand the transitional experiences of African American males in college. Qualitative studies have been prevalent in recent research, ...