The Rare Beauty founder is prioritizing mental health advocacy. ... “I hope I don’t, and I hope Rare Beauty doesn’t, give off the vibe that you have to do anything,” she says.

Rare Beauty is a juggernaut brand to say the least – it remains one of Sephora’s top-selling brands and raked in $90 million in 2022. But beyond the numbers and celebrity status, Selena has ...

Stefanie Keenan/Getty Rare Beauty is reportedly valued at $2 billion. At the Time100 Summit in New York City in April 2024, Gomez seemingly addressed rumors that she was stepping down from the ...

Either you’re living under a rock or you know about the cult status Rare Beauty’s Soft Pinch Liquid Blush holds. (I mean, a whopping 6,100 people labeled it their holy-grail blush in Cosmo’s ...

This is one of the first Rare Beauty products that really took off, and that's largely because of its pigment and color range. Available in matte and radiant finishes, the blush is now available ...

Shop Rare Beauty by Selena Gomez The new blush range is a follow-up to the extremely popular liquid blushes — the Soft Pinch Liquid Blush line , which has been a fan-favorite for quite some time.

Selena Gomez is worth $1.3 billion, according to Bloomberg. Rare Beauty accounts for the vast majority of Gomez's fortune. Gomez has denied reports that said the brand was seeking a sale.