Rakim on the Evolution of Hip-Hop, Appreciating Next Wave of MCs The legendary MC spoke to The Root about his partnership with Sprite and honoring the 50th anniversary of Hip-Hop. By Noah A. McGee ...

Memphis rapper GloRilla is featured in a new Sprite ad campaign celebrating 50 years of hip-hop. The soft drink commercial, dubbed “Icon’s Delight,” features a mix of hip-hop figures from ...

Hip-hop pioneer Rakim is back with a new song, “Be Ill,” the lead single from his first new album in 15 years, G.O.D.’s Network (Reb7rth), out July 26. On “Be Ill,” Rakim is as lyrically ...

On this date in 1990, DJ Eric B. and Hip Hop’s number one microphone fiend Rakim dropped LP number three entitled Let The Rhythm Hit ‘Em. One of our most coveted Five Mic classics, Let The ...

“No better way to close out the summer of hip-hop’s 50th year than by working with one of the legends, Rakim, on this new version of his classic ‘Don’t Sweat the Technique’ for Sprite ...

William Michael Griffin Jr., aka Rakim, is bringing his legendary MC skills to New Orleans this summer The Big Easy welcomes Rakim with open ears, ready to listen live to the music of a legend. Rakim ...