OpenAI’s big rebranding effort brings a new logo and a new typeface, OpenAI sans.

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

For this Strix generation, Asus implemented a 360-light bar that goes all around the laptop, as well as that ROG backlit logo on the lid ... are among the best-selling Asus performance and gaming ...

The Strix Scar 18 was our winner for Best Gaming Laptop at CES 2025, in part because of the Scar's upgradeability and easy repairs. But we also loved the AnimeVision LED lights on the top cover panel ...

Why it matters: After a decade of robust growth from 2011 to 2021, the gaming industry has hit a plateau, creating a climate of caution and reduced investment. However, amidst this stagnation ...

Wrapping up Asus ROG announcements is the ROG Flow Z13, a 2-in-1 gaming tablet in the vein of Microsoft’s Surface Pro. I reviewed an earlier version of the ROG Flow Z13, so I’m definitely intrigued by ...

the ROG Flow Z13 remains a fairly niche device and may appeal to people who want something more powerful and upgradeable (via the external GPU) than a Surface Pro for gaming and creating.

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

Asus cracked the code for making solid gaming laptops quite some time ago. Off late though, they are on a completely different level. One of their most recent offerings, the Asus ROG Zephyrus G16 is ...

The Asus ROG Strix B850-F Gaming WiFi is a well-equipped motherboard and a great match for Ryzen 9000 series processors. But at $300, the competition is fierce, offering more features, better ...

Years ago, Microsoft CEO Satya Nadella decided to buy some pricey game studios to try to prop up the tech giant's gaming division. Now, the company is saying goodbye to more staff.

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...