Ashish Williams (left) has been appointed senior vice president, media, for Publicis Groupe Africa, reporting directly to Koo Govender, CEO of Publicis Groupe Africa (right) (Image @ Bizcommuniy) ...

May 21, 2025 – Paris – Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announces the acquisition of Captiv8, the world’s most advanced end-to-end influencer marketing platform.

Publicis Groupe SA, the French advertising company, is sticking to its revenue forecast for 2025 despite global economic uncertainty, buoyed by a strong start to the year with big client wins such ...

Publicis Groupe is holding firm on its growth forecast for 2025 as it said its strong new-business record in Q1 will mean it can ride out the impact of president Donald Trump’s US trade tariffs. Net ...

Arthur Sadoun, the chief executive of Publicis, claimed the combined footprint of Epsilon and Lotame will mean the group can target close to four billion “unique profiles” or more than 90% of the ...

For Publicis, the deal is apparently about extending the number of households and individuals for its Epsilon consumer data segment, where Lotame will live within the holdco. In a short video ...

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] today announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on ...

With Lotame, Publicis will have access to data for more than 90% of adults connected to the internet around the world Publicis Groupe executives outline their plans to acquire data management ...

Publicis did not disclose the terms of the Lotame deal, expected to close early in the second quarter. However, CEO Arthur Sadoun said that the company has invested $1.5 billion in data and ...

Publicis Groupe today (6th March, 2025) announced that it has entered into an agreement to acquire Lotame, the world’s leading independent identity solution, in an update on its AI strategy presented ...

Publicis Media unveiled Women's Sports Connect, a new offering that has the large media agency buying positions in women's sports and creating content. Plus Icon Film Plus Icon TV ...

Publicis , the world's largest advertising group by market capitalization, announced on Tuesday it expects organic growth of 4% to 5% in 2025, a slight slowdown compared to the robust performance ...